{"id":233630,"date":"2025-01-07T15:21:08","date_gmt":"2025-01-07T14:21:08","guid":{"rendered":"https:\/\/efet-crea.fr\/?page_id=233630"},"modified":"2025-09-19T15:53:48","modified_gmt":"2025-09-19T13:53:48","slug":"dpp-merchandising","status":"publish","type":"page","link":"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/","title":{"rendered":"DESIGN PROJECT PROGRAM MERCHANDISING"},"content":{"rendered":"\n\n\t<div class=\"component-max-width component-max-width__large\">\n\t\t\n\n\n\t\t<div class=\"block-media-title-text\">\n\n\t\t\t<div class=\"block-media-title-text__media\">\n\t\t\t\t\n\n\n\t<div class=\"blockMedia\">\n\n\t\t<div>\n\t\t\t\n\n            <div class=\"component-image\">\n            <div class=\"component-image-img full\" >\n                <figure>\n                <img loading=\"lazy\" width=\"506\" height=\"267\" src=\"https:\/\/efet-crea.fr\/images\/Merchandising.webp\" class=\"attachment-large size-large\" alt=\"\" decoding=\"async\" srcset=\"https:\/\/efet-crea.fr\/images\/Merchandising.webp 506w, https:\/\/efet-crea.fr\/images\/Merchandising-300x158.webp 300w, https:\/\/efet-crea.fr\/images\/Merchandising-50x26.webp 50w, https:\/\/efet-crea.fr\/images\/Merchandising-150x79.webp 150w, https:\/\/efet-crea.fr\/images\/Merchandising-400x211.webp 400w\" sizes=\"(max-width: 506px) 100vw, 506px\" \/>\n                <\/figure>\n            <\/div>\n        <\/div>\n    \n\n\n\t\t<\/div>\n\n\t<\/div>\n\n\n\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"block-media-title-text__content\">\n\t\t\t\t\t<div class=\"block-media-title-text__content__heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-media-title-text__content__heading__title\">\n\t\t\t\t\t\t\t\tMerchandising\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-media-title-text__content__heading__subtitle\">\n\t\t\t\t\t\t\t\tFORMATION DISPONIBLE UNIQUEMENT \u00c0 PARIS\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-media-title-text__content__text\">\n\t\t\t\t\t\t\t<p>L\u2019EFET CR\u00c9A propose aux \u00e9tudiants bacheliers un parcours sp\u00e9cifique permettant de d\u00e9couvrir six domaines artistiques en une ann\u00e9e. \u00c0 l\u2019issue du Design Project Program, l\u2019\u00e9tudiant est amen\u00e9 \u00e0 choisir une discipline d\u2019expertise et int\u00e8gre un cursus Bachelor directement en deuxi\u00e8me ann\u00e9e.<\/p>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\n\t\n\n\t<div class=\"block-program\">\n\n            \n\t\t\t<div class=\"block-program__container\">\n\t\t\t\t               \n\t\t\t\t                                         \t\t\t\t\t<div class=\"accordion-tab\">\n\t\t\t\t\t\t<div class=\"block-program__container__filter fullscreen\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class = \"block-program__container__year__tab\" data-id=0>\n\t\t\t\t\t\t\t\t\t<h3 class=\"block-program__container__year__tab__title\">d\u00e9couverte<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-program__container__content\" data-targetid = 0 >\n\n                        \n                                                            <div class=\"block-program fullscreen\"> \n                                    <h2 class=\"block-program__container__title full\">Le Programme<\/h2>\n                                <\/div>\n                            \n\t\t\t\t\t\t\t<div class=\"block-program__container__programme fullscreen\">\n\t\t\t\t\t\t\t\t<div class=\"block-program__container__programme__col__left\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                        <div class=\"block-program__paragraphe__sup para_av_prog \">\n                    \n                                         <div class=\"block-program__paragraphe__sup__body\">\n                                                <div class=\"block-program__paragraphe__sup__left full-width\">                   \n                            \n                        <\/div>\n                                            <\/div>\n                <\/div>\n                        \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wrapper_programme_grid\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>S\u2019initier \u00e0 la cr\u00e9ation et \u00e0 la mise en sc\u00e8ne des produits de luxe<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>LES MARCH\u00c9S ET LES ACTEURS DU LUXE<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Conna\u00eetre les principaux march\u00e9s de produits et services du secteur du luxe<\/li>\n<li>\u00c9valuation : Contr\u00f4le de connaissances et projet de groupe sur une marque de luxe<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>INITIATION AU MERCHANDISING DE LA MODE ET DU LUXE<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Conna\u00eetre les fondamentaux du merchandising et savoir utiliser les principales r\u00e8gles d\u2019agencement des produits sur les lieux de vente du luxe<\/li>\n<li>\u00c9valuation : Contr\u00f4le de connaissances et \u00e9tude de cas<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>INTRODUCTION AU MARKETING DU LUXE<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Comprendre les fondamentaux du marketing du luxe, de l\u2019analyse de l\u2019offre \u00e0 la cr\u00e9ation du besoin<\/li>\n<li>\u00c9valuation : Contr\u00f4le de connaissance et dossier marketing sur une marque de luxe<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>SKETCHUP INITIATION<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Conna\u00eetre les fondamentaux du logiciel SketchUp<\/li>\n<li>\u00c9valuation : Suivi et accompagnement d\u2019un projet d\u2019agencement int\u00e9rieur de produits de luxe dans un espace<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                    \n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-program__container__programme__col__right\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n                                                            <div class=\"block-program__container__rythmes fullscreen\">\n                                                                                                                                                \n                                    \n                                    \n                                    \n                                        <h2 class=\"block-program__container__title\">Rythmes<\/h2>\t\t\t\t\t\t\t\n                                        <div class=\"block-program__container__rythme__body\">\t\n                                            <div class=\"block-program__container__rythme__col__left\">\t\n                                                \n                                                                                                                                                                                                                                            \n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            \n                                                                                                                                                    \n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    \n\n                                                                                                     \n                                                        <div class=\"block-program__container__rythme\">\n                                                            <div class=\"block-program__container__rythme__title\">\n                                                                D\u00e9but de la sp\u00e9cialisation Merchandising en Mars\n                                                            <\/div>\n                                                        \n                                                                                                                            <div class=\"txt-rythmes\">\n                                                                    <ul>\n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                <li>Mars \u00e0 Mars : <p>D\u00e9couverte<\/p>\n\n                                                                                                                                                                    <\/li>\n                                                                                                                                                                                                                        <\/ul>\t\n                                                                <\/div>\n                                                                                                                                                                                        <table class=\"block-program__container__rythme__tableau\">\n                                                                    <thead>\t\t\t\t\t\t\t\t\n                                                                        <tr class=\"block-program__container__rythme__tableau__header\">\n                                                                                                                                                                                                                                                                                                                    <th class=\"col0\"> OCT <\/th>\n                                                                                                                                                            <th class=\"col0\"> NOV <\/th>\n                                                                                                                                                            <th class=\"col0\"> DEC <\/th>\n                                                                                                                                                            <th class=\"col0\"> JAN <\/th>\n                                                                                                                                                            <th class=\"col0\"> FEV <\/th>\n                                                                                                                                                            <th class=\"col0\"> MAR <\/th>\n                                                                                                                                                            <th class=\"col0\"> AVR <\/th>\n                                                                                                                                                            <th class=\"col0\"> MAI <\/th>\n                                                                                                                                                            <th class=\"col0\"> JUI <\/th>\n                                                                                                                                                            <th class=\"col0\"> JUIL <\/th>\n                                                                                                                                                            <th class=\"col0\"> AO\u00db <\/th>\n                                                                                                                                                            <th class=\"col0\"> SEPT <\/th>\n                                                                            \t\n                                                                        <\/tr>\n                                                                    <\/thead>\n                                                                    <tbody>\n                                                                        <tr class=\"block-program__container__rythme__tableau__body\">\n                                                                                                                                                                                                                                                                                                                    \t\n                                                                                                                                                                                                                                        \t\n                                                                                                                                                                                                                                        \t\n                                                                                                                                                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                    \n                                                                                                                                                                                                                                                                             \n                                                                                                                                                                                            <td colspan=\"1\" class=\"txt-periode  \"><p>D\u00e9couverte<\/p>\n<\/td>\n                                                                                                                                                                                                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n                                                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n                                                                                \t\n                                                                                                                                                                                                                                                                                                                                                                                                        <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                                    <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                                    <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                                    <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                                    <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                                    <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                                    <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                             \n                                                                        <\/tr>\n                                                                                                                                                <tr class=\"block-program__container__rythme__tableau__body__end\">\n                                                                                                                                                                                                                                                                                                                    <td class=\"col2\">  <\/td>\n                                                                                                                                                            <td class=\"col3\">  <\/td>\n                                                                                                                                                            <td class=\"col4\">  <\/td>\n                                                                                                                                                            <td class=\"col5\">  <\/td>\n                                                                                                                                                            <td class=\"col6\">  <\/td>\n                                                                                                                                                            <td class=\"col7\">  <\/td>\n                                                                                                                                                            <td class=\"col8\">  <\/td>\n                                                                                                                                                            <td class=\"col9\">  <\/td>\n                                                                                                                                                            <td class=\"col10\">  <\/td>\n                                                                                                                                                            <td class=\"col11\">  <\/td>\n                                                                                                                                                            <td class=\"col12\">  <\/td>\n                                                                                                                                                            <td class=\"col13\">  <\/td>\n                                                                            \t\n                                                                        <\/tr>\n                                                                    <\/tbody>\n                                                                <\/table>\n\n                                                                                                                    <\/div>\t\t\t\t\t\t\t\t\t\n                                                     \n                                                                                            <\/div>\n                                                                                    <\/div>\n                                    \n                                                                                                                                                \n                                <\/div>\n                            \t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t                                         \t\t\t\t\t<div class=\"accordion-tab\">\n\t\t\t\t\t\t<div class=\"block-program__container__filter fullscreen\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class = \"block-program__container__year__tab\" data-id=1>\n\t\t\t\t\t\t\t\t\t<h3 class=\"block-program__container__year__tab__title\">APPROFONDISSEMENT<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-program__container__content\" data-targetid = 1 >\n\n                        \n                                                            <div class=\"block-program fullscreen\"> \n                                    <h2 class=\"block-program__container__title full\">Le Programme<\/h2>\n                                <\/div>\n                            \n\t\t\t\t\t\t\t<div class=\"block-program__container__programme fullscreen\">\n\t\t\t\t\t\t\t\t<div class=\"block-program__container__programme__col__left\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wrapper_programme_grid\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Savoir analyser les pratiques du merchandising et du marketing op\u00e9rationnel et acqu\u00e9rir les bases de la cr\u00e9ation d\u2019outils de merchandising dans le luxe<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>ATELIER DE CR\u00c9ATION D'UNE PLV<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Savoir cr\u00e9er un outil d\u2019aide \u00e0 la vente efficace et esth\u00e9tique<\/li>\n<li>\u00c9valuation : Pr\u00e9sentation d\u2019un rough, plan et maquette d\u2019une PLV \u00e0 une marque de luxe<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>ATELIER DE CR\u00c9ATION DE PORTFOLIO<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Savoir pr\u00e9senter ses r\u00e9alisations sur un book sous format agence<\/li>\n<li>\u00c9valuation : Pr\u00e9sentation et argumentation orale du book<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>PUBLICIT\u00c9 DANS LE LUXE<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Savoir analyser les principales campagnes publicitaires des marques de luxe<\/li>\n<li>\u00c9valuation : Dossier de pr\u00e9sentation et soutenance sur le d\u00e9cryptage d\u2019une campagne publicitaire \u00e0 360 degr\u00e9s d\u2019une marque de luxe<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>MARKETING OP\u00c9RATIONNEL<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Manipuler les principaux outils du mix marketing et savoir les appliquer pour un lancement de produit<\/li>\n<li>\u00c9valuation : Pr\u00e9sentation d\u2019un lancement de nouveau produit<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>TECHNIQUE ET C\u00c9R\u00c9MONIE DE VENTE DANS LE LUXE<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Savoir d\u00e9velopper un argumentaire de vente pour le compte d\u2019une marque de luxe<\/li>\n<li>\u00c9valuation : Mises en situation client\/vendeur<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>HISTOIRE DE LA MODE ET DU COSTUME<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Conna\u00eetre les grands courants de mode<\/li>\n<li>\u00c9valuation : Contr\u00f4le de connaissances<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>LES PRINCIPAUX COURANTS DU DESIGN<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Conna\u00eetre les principaux designers et p\u00e9riodes ayant marqu\u00e9 l\u2019histoire du mobilier et de l\u2019art<\/li>\n<li>\u00c9valuation : Contr\u00f4le de connaissances et \u00e9tude des collaborations entre marques de luxe et designers<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"module_programme\">\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>COURS DE GESTION<\/h3>\n                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t<div classe=\"content_module_programme\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul>\n<li>Initiation \u00e0 la comptabilit\u00e9 g\u00e9n\u00e9rale<\/li>\n<li>Consolidation des comp\u00e9tences<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t    \n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-program__container__programme__col__right\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n                                                            <div class=\"block-program__container__rythmes fullscreen\">\n                                                                                                                \n                                    \n                                    \n                                    \n                                        <h2 class=\"block-program__container__title\">Rythmes<\/h2>\t\t\t\t\t\t\t\n                                        <div class=\"block-program__container__rythme__body\">\t\n                                            <div class=\"block-program__container__rythme__col__left\">\t\n                                                \n                                                                                                                                                                                                                                            \n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            \n                                                                                                                                                    \n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    \n\n                                                                                                     \n                                                        <div class=\"block-program__container__rythme\">\n                                                            <div class=\"block-program__container__rythme__title\">\n                                                                D\u00e9but de la phase d'approfondissement en Juin\n                                                            <\/div>\n                                                        \n                                                                                                                            <div class=\"txt-rythmes\">\n                                                                    <ul>\n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                <li>Juin \u00e0 Juillet : <table class=\"rythme-table\">\n<tbody class=\"rythme-container font_centuryg_regular\">\n<tr class=\"rythme-row\">\n<td class=\"rythme-cell cell-border color_border_orange\" colspan=\"2\">\n<div class=\"rythme-bg default\">\n<p>Approfondissement<\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n                                                                                                                                                                    <\/li>\n                                                                                                                                                                                                                        <\/ul>\t\n                                                                <\/div>\n                                                                                                                                                                                        <table class=\"block-program__container__rythme__tableau\">\n                                                                    <thead>\t\t\t\t\t\t\t\t\n                                                                        <tr class=\"block-program__container__rythme__tableau__header\">\n                                                                                                                                                                                                                                                                                                                    <th class=\"col0\"> OCT <\/th>\n                                                                                                                                                            <th class=\"col0\"> NOV <\/th>\n                                                                                                                                                            <th class=\"col0\"> DEC <\/th>\n                                                                                                                                                            <th class=\"col0\"> JAN <\/th>\n                                                                                                                                                            <th class=\"col0\"> FEV <\/th>\n                                                                                                                                                            <th class=\"col0\"> MAR <\/th>\n                                                                                                                                                            <th class=\"col0\"> AVR <\/th>\n                                                                                                                                                            <th class=\"col0\"> MAI <\/th>\n                                                                                                                                                            <th class=\"col0\"> JUI <\/th>\n                                                                                                                                                            <th class=\"col0\"> JUIL <\/th>\n                                                                                                                                                            <th class=\"col0\"> AO\u00db <\/th>\n                                                                                                                                                            <th class=\"col0\"> SEPT <\/th>\n                                                                                                                                                            <th class=\"col0\"> OCT <\/th>\n                                                                            \t\n                                                                        <\/tr>\n                                                                    <\/thead>\n                                                                    <tbody>\n                                                                        <tr class=\"block-program__container__rythme__tableau__body\">\n                                                                                                                                                                                                                                                                                                                    \t\n                                                                                                                                                                                                                                        \t\n                                                                                                                                                                                                                                        \t\n                                                                                                                                                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                    \n                                                                                                                                                                                                                                                                             \n                                                                                                                                                                                            <td colspan=\"2\" class=\"txt-periode  \"><table class=\"rythme-table\">\n<tbody class=\"rythme-container font_centuryg_regular\">\n<tr class=\"rythme-row\">\n<td class=\"rythme-cell cell-border color_border_orange\" colspan=\"2\">\n<div class=\"rythme-bg default\">\n<p>Approfondissement<\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n                                                                                                                                                                                                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n                                                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n                                                                                \t\n                                                                                                                                                                                                                                                                                                                                                                                                        <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                                    <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                                    <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                                    <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                             \n                                                                        <\/tr>\n                                                                                                                                                <tr class=\"block-program__container__rythme__tableau__body__end\">\n                                                                                                                                                                                                                                                                                                                    <td class=\"col2\">  <\/td>\n                                                                                                                                                            <td class=\"col3\">  <\/td>\n                                                                                                                                                            <td class=\"col4\">  <\/td>\n                                                                                                                                                            <td class=\"col5\">  <\/td>\n                                                                                                                                                            <td class=\"col6\">  <\/td>\n                                                                                                                                                            <td class=\"col7\">  <\/td>\n                                                                                                                                                            <td class=\"col8\">  <\/td>\n                                                                                                                                                            <td class=\"col9\">  <\/td>\n                                                                                                                                                            <td class=\"col10\">  <\/td>\n                                                                                                                                                            <td class=\"col11\">  <\/td>\n                                                                                                                                                            <td class=\"col12\">  <\/td>\n                                                                                                                                                            <td class=\"col13\">  <\/td>\n                                                                                                                                                            <td class=\"col14\">  <\/td>\n                                                                            \t\n                                                                        <\/tr>\n                                                                    <\/tbody>\n                                                                <\/table>\n\n                                                                                                                    <\/div>\t\t\t\t\t\t\t\t\t\n                                                     \n                                                                                            <\/div>\n                                                                                    <\/div>\n                                    \n                                                                                                                \n                                <\/div>\n                            \t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t                                         \t\t\t\t\t<div class=\"accordion-tab\">\n\t\t\t\t\t\t<div class=\"block-program__container__filter fullscreen\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class = \"block-program__container__year__tab\" data-id=2>\n\t\t\t\t\t\t\t\t\t<h3 class=\"block-program__container__year__tab__title\">Int\u00e9gration<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-program__container__content\" data-targetid = 2 >\n\n                        \n                            \n\t\t\t\t\t\t\t<div class=\"block-program__container__programme fullscreen\">\n\t\t\t\t\t\t\t\t<div class=\"block-program__container__programme__col__left\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                        <div class=\"block-program__paragraphe__sup para_av_prog \">\n                    \n                                         <div class=\"block-program__paragraphe__sup__body\">\n                                                <div class=\"block-program__paragraphe__sup__left\">                   \n                            <p>Poursuite d\u2019\u00e9tudes en deuxi\u00e8me ann\u00e9e de Bachelor en Luxe, Merchandising et Design \u00e0 l\u2019EIML Paris<\/p>\n\n                        <\/div>\n                        <div class=\"block-program__paragraphe__sup__right\">\n                                <a class = \"btn-prog\"href=#>D\u00e9couvrir<\/a>\n                        <\/div>\n                                            <\/div>\n                <\/div>\n                        \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                    \n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-program__container__programme__col__right\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n                                                            <div class=\"block-program__container__rythmes fullscreen\">\n                                                                                                                                                \n                                    \n                                    \n                                    \n                                        <h2 class=\"block-program__container__title\">Rythmes<\/h2>\t\t\t\t\t\t\t\n                                        <div class=\"block-program__container__rythme__body\">\t\n                                            <div class=\"block-program__container__rythme__col__left\">\t\n                                                \n                                                                                                                                                                                                                                            \n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            \n                                                                                                                                                    \n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    \n\n                                                                                                     \n                                                        <div class=\"block-program__container__rythme\">\n                                                            <div class=\"block-program__container__rythme__title\">\n                                                                Rentr\u00e9e en Septembre\n                                                            <\/div>\n                                                        \n                                                                                                                            <div class=\"txt-rythmes\">\n                                                                    <ul>\n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                <li>Septembre \u00e0 Octobre : <div>\n<div class=\"module-marge \">\n<div class=\"moduleProgram\">\n<div class=\"module-padder\">\n<div class=\"moduleProgram_content\">\n<div class=\"moduleProgram_content_data\" data-group-id=\"0\">\n<div class=\"moduleProgram_year_data active\" data-year-id=\"2\" data-group-id=\"0\">\n<div class=\"moduleProgram_rythme\">\n<div class=\"moduleProgram_rythme_city\" data-filter-city=\"all\">\n<div class=\"moduleRythme\">\n<div class=\"rythme-wrapper\">\n<div class=\"rythme\">\n<div class=\"table\">\n<div class=\"table-rythmes\">\n<table class=\"rythme-table\">\n<tbody class=\"rythme-container font_centuryg_regular\">\n<tr class=\"rythme-row\">\n<td class=\"rythme-cell cell-border color_border_orange\" colspan=\"2\">\n<div class=\"rythme-bg default\">\n<p>Int\u00e9gration<\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"module-marge \">\n<div id=\"moduleTexteBrut\" class=\"module-padder\">\n<div class=\"moduleTexteBrut_background\">\n<div class=\"moduleTexteBrut_paragraphe\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n                                                                                                                                                                    <\/li>\n                                                                                                                                                                                                                        <\/ul>\t\n                                                                <\/div>\n                                                                                                                                                                                        <table class=\"block-program__container__rythme__tableau\">\n                                                                    <thead>\t\t\t\t\t\t\t\t\n                                                                        <tr class=\"block-program__container__rythme__tableau__header\">\n                                                                                                                                                                                                                                                                                                                    <th class=\"col0\"> OCT <\/th>\n                                                                                                                                                            <th class=\"col0\"> NOV <\/th>\n                                                                                                                                                            <th class=\"col0\"> DEC <\/th>\n                                                                                                                                                            <th class=\"col0\"> JAN <\/th>\n                                                                                                                                                            <th class=\"col0\"> FEV <\/th>\n                                                                                                                                                            <th class=\"col0\"> MAR <\/th>\n                                                                                                                                                            <th class=\"col0\"> AVR <\/th>\n                                                                                                                                                            <th class=\"col0\"> MAI <\/th>\n                                                                                                                                                            <th class=\"col0\"> JUI <\/th>\n                                                                                                                                                            <th class=\"col0\"> JUIL <\/th>\n                                                                                                                                                            <th class=\"col0\"> AO\u00db <\/th>\n                                                                                                                                                            <th class=\"col0\"> SEPT <\/th>\n                                                                                                                                                            <th class=\"col0\"> OCT <\/th>\n                                                                            \t\n                                                                        <\/tr>\n                                                                    <\/thead>\n                                                                    <tbody>\n                                                                        <tr class=\"block-program__container__rythme__tableau__body\">\n                                                                                                                                                                                                                                                                                                                    \t\n                                                                                                                                                                                                                                        \t\n                                                                                                                                                                                                                                        \t\n                                                                                                                                                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                            <td colspan=\"1\">  <\/td>\n                                                                                                                                                                                    \n                                                                                                                                                                                                                                                                             \n                                                                                                                                                                                            <td colspan=\"2\" class=\"txt-periode  \"><div>\n<div class=\"module-marge \">\n<div class=\"moduleProgram\">\n<div class=\"module-padder\">\n<div class=\"moduleProgram_content\">\n<div class=\"moduleProgram_content_data\" data-group-id=\"0\">\n<div class=\"moduleProgram_year_data active\" data-year-id=\"2\" data-group-id=\"0\">\n<div class=\"moduleProgram_rythme\">\n<div class=\"moduleProgram_rythme_city\" data-filter-city=\"all\">\n<div class=\"moduleRythme\">\n<div class=\"rythme-wrapper\">\n<div class=\"rythme\">\n<div class=\"table\">\n<div class=\"table-rythmes\">\n<table class=\"rythme-table\">\n<tbody class=\"rythme-container font_centuryg_regular\">\n<tr class=\"rythme-row\">\n<td class=\"rythme-cell cell-border color_border_orange\" colspan=\"2\">\n<div class=\"rythme-bg default\">\n<p>Int\u00e9gration<\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"module-marge \">\n<div id=\"moduleTexteBrut\" class=\"module-padder\">\n<div class=\"moduleTexteBrut_background\">\n<div class=\"moduleTexteBrut_paragraphe\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/td>\n                                                                                                                                                                                                                                                                                        \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n                                                                                    \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n                                                                                \t\n                                                                                                                                                                                                                                                                                                                                                                                                        <td colspan=\"1\" class=\"plus\">  <\/td>\n                                                                                                                                                             \n                                                                        <\/tr>\n                                                                                                                                                <tr class=\"block-program__container__rythme__tableau__body__end\">\n                                                                                                                                                                                                                                                                                                                    <td class=\"col2\">  <\/td>\n                                                                                                                                                            <td class=\"col3\">  <\/td>\n                                                                                                                                                            <td class=\"col4\">  <\/td>\n                                                                                                                                                            <td class=\"col5\">  <\/td>\n                                                                                                                                                            <td class=\"col6\">  <\/td>\n                                                                                                                                                            <td class=\"col7\">  <\/td>\n                                                                                                                                                            <td class=\"col8\">  <\/td>\n                                                                                                                                                            <td class=\"col9\">  <\/td>\n                                                                                                                                                            <td class=\"col10\">  <\/td>\n                                                                                                                                                            <td class=\"col11\">  <\/td>\n                                                                                                                                                            <td class=\"col12\">  <\/td>\n                                                                                                                                                            <td class=\"col13\">  <\/td>\n                                                                                                                                                            <td class=\"col14\">  <\/td>\n                                                                            \t\n                                                                        <\/tr>\n                                                                    <\/tbody>\n                                                                <\/table>\n\n                                                                                                                    <\/div>\t\t\t\t\t\t\t\t\t\n                                                     \n                                                                                            <\/div>\n                                                                                    <\/div>\n                                    \n                                                                                                                                                \n                                <\/div>\n                            \t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n\n\n\n\n\t<div class=\"component-spacer component-spacer__between-blocks\"><\/div>\n\n\n\n\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t<div class=\"component-text normal left black \">\n\t\t\t\t\t<p>La sp\u00e9cialit\u00e9 Merchandising du Design Project Program est g\u00e9r\u00e9e en partenariat avec l\u2019EIML Paris. La phase de d\u00e9couverte s\u2019effectue en mars au sein de l\u2019EIML Paris et consiste en une initiation aux techniques, m\u00e9thodes et outils du marketing appliqu\u00e9s \u00e0 la mise en sc\u00e8ne des produits de luxe. \u00c0 ce titre, sont \u00e9tudi\u00e9es des mati\u00e8res comme : march\u00e9s et acteurs du luxe, ma\u00eetrise des fonctionnalit\u00e9s de base du logiciel sketchup, connaissances de techniques du merchandising et de leur utilisation dans l\u2019agencement des articles de luxe. Chaque module est soumis \u00e0 une \u00e9valuation qui a lieu \u00e0 l\u2019issue de la phase d\u2019initiation et dont la forme varie selon les modules et les enseignements.<\/p>\n<p>&nbsp;<\/p>\n<p>Le Design Project Program &#8211; Merchandising se poursuit, pour les \u00e9tudiants qui le d\u00e9sirent, en juin et juillet par la phase d\u2019approfondissement. \u00c0 la fin de cette \u00e9tape, et suite \u00e0 une \u00e9valuation, l\u2019\u00e9tudiant est apte \u00e0 :<\/p>\n<ul>\n<li class=\"custom-marker\">Savoir cr\u00e9er un outil d\u2019aide \u00e0 la vente.<\/li>\n<li class=\"custom-marker\">Manipuler les principaux instruments du marketing (et les appliquer dans le cadre du lancement d\u2019un produit).<\/li>\n<li class=\"custom-marker\">D\u00e9montrer d\u2019une culture g\u00e9n\u00e9rale de la mode et du luxe.<\/li>\n<li class=\"custom-marker\">D\u00e9velopper un argumentaire de vente.<\/li>\n<li class=\"custom-marker\">Utiliser les m\u00e9thodes et les outils de la comptabilit\u00e9 de base.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Suite \u00e0 l\u2019ann\u00e9e de Design Project Program \u2013 Merchandising, l\u2019\u00e9tudiant peut donc \u00eatre int\u00e9gr\u00e9 en deuxi\u00e8me ann\u00e9e du Bachelor Luxe, Merchandising et Design \u00e0 l\u2019EIML Paris. Grande \u00e9cole internationale de marketing et management du luxe, cette \u00e9cole a vu le jour pour r\u00e9pondre \u00e0 un besoin exprim\u00e9 par les grands acteurs du luxe : former des collaborateurs comp\u00e9tents et op\u00e9rationnels pour le secteur du luxe.<br \/>\n&nbsp;<br \/>\nLe Bachelor Luxe, Merchandising et Design offre un v\u00e9ritable passeport pour l\u2019emploi \u00e0 ses dipl\u00f4m\u00e9s qui seront amen\u00e9s \u00e0 raconter et mettre en sc\u00e8ne des histoires sur chacun des points de contact du client du luxe. La formation repose \u00e9galement sur une narration visuelle qui est toujours \u00e0 mettre en coh\u00e9rence avec l\u2019identit\u00e9 de la marque et la g\u00e9n\u00e9ration de trafic pour la marque de luxe. Gr\u00e2ce \u00e0 ses partenariats avec des entreprises prestigieuses du secteur, l\u2019\u00e9cole permet \u00e0 ses \u00e9tudiants de se former selon la modalit\u00e9 de l\u2019alternance et facilite ainsi leur insertion professionnelle.<br \/>\n&nbsp;<br \/>\nApr\u00e8s une ann\u00e9e du Design Project Program \u2013 sp\u00e9cialit\u00e9 Merchandising, le participant peut aussi rechercher un emploi comme n\u00e9gociateur, directeur de boutique, responsable export, mais aussi responsable identit\u00e9 visuelle ou visual merchandiser.<\/p>\n\n\t\t\t<\/div>\n\n\n\n\n\t<div class=\"component-spacer component-spacer__between-blocks\"><\/div>\n\n\n\n    <div class=\"block-debouches\">\n                    <h2>D\u00e9bouch\u00e9s<\/h2>\n        \n        \n        <div class=\"block-debouches__wrapper\">\n            \n            <div class=\"block-debouches__wrapper__right centered\">\n                                                    <div data-cat=\"\" class=\"block-debouches__wrapper__right__group firstEl\">\n                                                    <div class=\"block-debouches__wrapper__right__group__job\">\n                                N\u00e9gociateur\n                            <\/div>\n                                                    <div class=\"block-debouches__wrapper__right__group__job\">\n                                Directeur de boutique\n                            <\/div>\n                                                    <div class=\"block-debouches__wrapper__right__group__job\">\n                                Responsable export\n                            <\/div>\n                                                    <div class=\"block-debouches__wrapper__right__group__job\">\n                                Responsable administration des ventes\n                            <\/div>\n                                                    <div class=\"block-debouches__wrapper__right__group__job\">\n                                Attach\u00e9 commercial\n                            <\/div>\n                                                    <div class=\"block-debouches__wrapper__right__group__job\">\n                                Visual merchandiser\n                            <\/div>\n                                                    <div class=\"block-debouches__wrapper__right__group__job\">\n                                Responsable identit\u00e9 visuelle\n                            <\/div>\n                                            <\/div>\n                                                <\/div>\n        <\/div>\n    <\/div>\n\n\n\n\t<div class=\"component-spacer component-spacer__between-blocks\"><\/div>\n\n\n\t<\/div>\n\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":229898,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"info_filiere":[],"info_type_filiere":[],"info_category_news":[],"info_theme":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Design Project Program : Merchandising | EFET CR\u00c9A<\/title>\n<meta name=\"description\" content=\"Entrez dans l\u2019univers du merchandising avec le DPP EFET CR\u00c9A : marketing du luxe, sketchUp, PLV, et d\u00e9bouch\u00e9s vers le Bachelor Luxe, Merchandising et Design.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Design Project Program : Merchandising | EFET CR\u00c9A\" \/>\n<meta property=\"og:description\" content=\"Entrez dans l\u2019univers du merchandising avec le DPP EFET CR\u00c9A : marketing du luxe, sketchUp, PLV, et d\u00e9bouch\u00e9s vers le Bachelor Luxe, Merchandising et Design.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/\" \/>\n<meta property=\"og:site_name\" content=\"efet-crea\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-19T13:53:48+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/\",\"url\":\"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/\",\"name\":\"Design Project Program : Merchandising | EFET CR\u00c9A\",\"isPartOf\":{\"@id\":\"https:\/\/efet-crea.fr\/#website\"},\"datePublished\":\"2025-01-07T14:21:08+00:00\",\"dateModified\":\"2025-09-19T13:53:48+00:00\",\"description\":\"Entrez dans l\u2019univers du merchandising avec le DPP EFET CR\u00c9A : marketing du luxe, sketchUp, PLV, et d\u00e9bouch\u00e9s vers le Bachelor Luxe, Merchandising et Design.\",\"breadcrumb\":{\"@id\":\"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Programmes\",\"item\":\"https:\/\/efet-crea.fr\/?page_id=229898\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"DESIGN PROJECT PROGRAM MERCHANDISING\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/efet-crea.fr\/#website\",\"url\":\"https:\/\/efet-crea.fr\/\",\"name\":\"efet-crea\",\"description\":\"Un site utilisant WordPress\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/efet-crea.fr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Design Project Program : Merchandising | EFET CR\u00c9A","description":"Entrez dans l\u2019univers du merchandising avec le DPP EFET CR\u00c9A : marketing du luxe, sketchUp, PLV, et d\u00e9bouch\u00e9s vers le Bachelor Luxe, Merchandising et Design.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/","og_locale":"fr_FR","og_type":"article","og_title":"Design Project Program : Merchandising | EFET CR\u00c9A","og_description":"Entrez dans l\u2019univers du merchandising avec le DPP EFET CR\u00c9A : marketing du luxe, sketchUp, PLV, et d\u00e9bouch\u00e9s vers le Bachelor Luxe, Merchandising et Design.","og_url":"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/","og_site_name":"efet-crea","article_modified_time":"2025-09-19T13:53:48+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/","url":"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/","name":"Design Project Program : Merchandising | EFET CR\u00c9A","isPartOf":{"@id":"https:\/\/efet-crea.fr\/#website"},"datePublished":"2025-01-07T14:21:08+00:00","dateModified":"2025-09-19T13:53:48+00:00","description":"Entrez dans l\u2019univers du merchandising avec le DPP EFET CR\u00c9A : marketing du luxe, sketchUp, PLV, et d\u00e9bouch\u00e9s vers le Bachelor Luxe, Merchandising et Design.","breadcrumb":{"@id":"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/efet-crea.fr\/programmes\/dpp-merchandising\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Programmes","item":"https:\/\/efet-crea.fr\/?page_id=229898"},{"@type":"ListItem","position":2,"name":"DESIGN PROJECT PROGRAM MERCHANDISING"}]},{"@type":"WebSite","@id":"https:\/\/efet-crea.fr\/#website","url":"https:\/\/efet-crea.fr\/","name":"efet-crea","description":"Un site utilisant WordPress","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/efet-crea.fr\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"}]}},"_links":{"self":[{"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/pages\/233630"}],"collection":[{"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/comments?post=233630"}],"version-history":[{"count":5,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/pages\/233630\/revisions"}],"predecessor-version":[{"id":239402,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/pages\/233630\/revisions\/239402"}],"up":[{"embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/pages\/229898"}],"wp:attachment":[{"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/media?parent=233630"}],"wp:term":[{"taxonomy":"info_filiere","embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/info_filiere?post=233630"},{"taxonomy":"info_type_filiere","embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/info_type_filiere?post=233630"},{"taxonomy":"info_category_news","embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/info_category_news?post=233630"},{"taxonomy":"info_theme","embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/info_theme?post=233630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}