{"id":238774,"date":"2025-06-11T12:11:50","date_gmt":"2025-06-11T10:11:50","guid":{"rendered":"https:\/\/efet-crea.fr\/?post_type=mu_projects&p=238774"},"modified":"2025-06-11T12:11:51","modified_gmt":"2025-06-11T10:11:51","slug":"seconde-fibre-de-lupcycling-au-recyclage","status":"publish","type":"mu_projects","link":"https:\/\/efet-crea.fr\/projects\/seconde-fibre-de-lupcycling-au-recyclage\/","title":{"rendered":"Seconde Fibre : de l\u2019upcycling au recyclage"},"content":{"rendered":"\n\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t
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Projet fictif<\/h3>\n

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Un projet de Sophie Precillia \u2013 En collaboration avec LVMH<\/span><\/h3>\n

Une initiative innovante pour le recyclage textile<\/span><\/h3>\n

Le projet Seconde Fibre<\/span> s\u2019inscrit dans une d\u00e9marche de design durable, en collaboration avec le groupe LVMH<\/span>, engag\u00e9 depuis 2021 \u00e0 ne plus d\u00e9truire ses surplus textiles. Chaque ann\u00e9e, l\u2019industrie du luxe g\u00e9n\u00e8re des stocks importants de tissus non utilis\u00e9s, souvent sous-exploit\u00e9s. Ce projet propose de leur redonner vie \u00e0 travers un processus de transformation visible, immersif et p\u00e9dagogique.<\/h3>\n

Un lieu embl\u00e9matique : 163 rue du Faubourg Saint-Honor\u00e9, Paris<\/span>
Install\u00e9 au c\u0153ur du quartier du luxe, le lieu devient un centre d\u00e9di\u00e9 au recyclage textile, en partenariat avec les maisons embl\u00e9matiques de LVMH (Louis Vuitton, Dior, Givenchy\u2026).<\/h3>\n

Objectifs du projet<\/span> :<\/h3>\n
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    R\u00e9duire les d\u00e9chets textiles<\/h3>\n<\/li>\n
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    Valoriser l\u2019artisanat et les savoir-faire<\/h3>\n<\/li>\n
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    Promouvoir l\u2019\u00e9conomie circulaire<\/h3>\n<\/li>\n
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    Cr\u00e9er un storytelling innovant autour du luxe responsable<\/span><\/h3>\n<\/li>\n<\/ul>\n\n\t\t\t<\/div>\n\n\n\n\n
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    Le parcours du visiteur : une exp\u00e9rience verticale<\/span><\/h3>\n

    Au c\u0153ur du projet : un tube transparent<\/span>, baptis\u00e9 Tube Cycle Tex<\/span>, qui traverse les niveaux du b\u00e2timent. Ce dispositif incarne le cycle de transformation textile<\/span>, visible en temps r\u00e9el par les visiteurs.<\/p>\n

    Organisation par niveau<\/span> :
    \ud83d\udecd\ufe0f Rez-de-chauss\u00e9e<\/span> : Espace d\u2019exposition et boutique de cr\u00e9ations upcycl\u00e9es
    \ud83d\udd27 1er \u00e9tage<\/span> : Pr\u00e9sentation du processus de transformation
    \ud83d\udd2c 2e \u00e9tage<\/span> : Exposition de la mati\u00e8re premi\u00e8re et des textiles r\u00e9cup\u00e9r\u00e9s
    \u2699\ufe0f Sous-sol<\/span> : Espace technique et machinerie<\/p>\n

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    Plans, \u00e9l\u00e9vations et images g\u00e9n\u00e9r\u00e9es par IA<\/span> viennent compl\u00e9ter ce projet, illustrant une architecture engag\u00e9e au service d\u2019un futur plus durable pour la mode de luxe.<\/p>\n\n\t\t\t<\/div>\n\n\n\n\n

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