{"id":236520,"date":"2025-02-12T11:46:28","date_gmt":"2025-02-12T10:46:28","guid":{"rendered":"https:\/\/efet-crea.fr\/?post_type=mu_projects&#038;p=236520"},"modified":"2025-02-12T11:47:29","modified_gmt":"2025-02-12T10:47:29","slug":"creation-signaletique-festival-biarritz","status":"publish","type":"mu_projects","link":"https:\/\/efet-crea.fr\/projects\/creation-signaletique-festival-biarritz\/","title":{"rendered":"CR\u00c9ATION SIGNAL\u00c9TIQUE FESTIVAL BIARRITZ"},"content":{"rendered":"\n\n\t<div class=\"component-max-width component-max-width__large\">\n\t\t\n\n            <div class=\"component-image\">\n            <div class=\"component-image-img moyenne\" >\n                <figure>\n                <img loading=\"lazy\" width=\"768\" height=\"284\" src=\"https:\/\/efet-crea.fr\/images\/Festival-Biarritz-Amerique-Latine.webp\" class=\"attachment-large size-large\" alt=\"\" decoding=\"async\" srcset=\"https:\/\/efet-crea.fr\/images\/Festival-Biarritz-Amerique-Latine.webp 768w, https:\/\/efet-crea.fr\/images\/Festival-Biarritz-Amerique-Latine-300x111.webp 300w, https:\/\/efet-crea.fr\/images\/Festival-Biarritz-Amerique-Latine-50x18.webp 50w, https:\/\/efet-crea.fr\/images\/Festival-Biarritz-Amerique-Latine-150x55.webp 150w, https:\/\/efet-crea.fr\/images\/Festival-Biarritz-Amerique-Latine-400x148.webp 400w, https:\/\/efet-crea.fr\/images\/Festival-Biarritz-Amerique-Latine-750x277.webp 750w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\n                <\/figure>\n            <\/div>\n        <\/div>\n    \n\n\n\n\t<div class=\"component-spacer component-spacer__between-blocks\"><\/div>\n\n\n\n\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t<div class=\"component-text normal left black \">\n\t\t\t\t\t<p><span class=\"component-text__bold\">30 ANS DE FESTIVAL<\/span><br \/>\n&nbsp;<\/p>\n<p>Depuis bient\u00f4t 30 ans, Biarritz accueille au mois de septembre le Festival Biarritz Am\u00e9rique Latine cin\u00e9ma et culture. Il propose trois comp\u00e9titions de films longs-m\u00e9trages, courts-m\u00e9trages, et documentaires. Outre les films en comp\u00e9tition, le festival pr\u00e9sente chaque ann\u00e9e des focus autour de diff\u00e9rentes th\u00e9matiques.<br \/>\nLe festival propose \u00e9galement de d\u00e9couvrir la culture latino-am\u00e9ricaine sous d\u2019autres formes avec des rencontres litt\u00e9raires, des rencontres anim\u00e9es par l\u2019IHEAL (Institut des Hautes \u00c9tudes de l\u2019Am\u00e9rique Latine), des expositions et des concerts\u2026<br \/>\n&nbsp;<\/p>\n<p><span class=\"component-text__bold\">UN BESOIN D\u2019INFORMATION<\/span><br \/>\n&nbsp;<br \/>\nCe projet s\u2019ancre dans une r\u00e9alit\u00e9 bien concr\u00e8te et pr\u00e9sente donc des tenants et aboutissants bien d\u00e9termin\u00e9s. Les \u00e9tudiants, r\u00e9partis en groupes de 4 \u00e0 5, ont eu pour objectif d\u2019imaginer et concevoir la future signal\u00e9tique du site.<br \/>\nChaque groupe a d\u00fb proposer \u00e0 minima un concept de signal\u00e9tique d\u2019information, un plan et une signal\u00e9tique directionnelle. Les groupes ont \u00e9galement eu carte blanche quant \u00e0 la cr\u00e9ation d\u2019autres supports jug\u00e9s pertinents, comme des guides, totems, r\u00e9seaux sociaux, goodies etc\u2026 Cette libert\u00e9 de cr\u00e9ation a n\u00e9anmoins \u00e9t\u00e9 limit\u00e9e par deux facteurs :<\/p>\n<ul>\n<li class=\"custom-marker\">Le premier, purement esth\u00e9tique, \u00e9tait le souhait des organisateurs de ne pas utiliser les clich\u00e9s communs concernant l\u2019Am\u00e9rique Latine (sombrero, perroquet, maracas, tango etc\u2026).<\/li>\n<li class=\"custom-marker\">Le deuxi\u00e8me facteur \u00e9tant le respect des limites budg\u00e9taires inh\u00e9rentes \u00e0 la nature non-lucrative du festival.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>UN PROJET, UN GAGNANT<br \/>\n&nbsp;<\/p>\n<p>Apr\u00e8s avoir analys\u00e9, \u00e9labor\u00e9 leurs partis pris et cr\u00e9\u00e9 leurs concepts, les designers en 1\u00e8re ann\u00e9e de Mast\u00e8re Design Graphique et Num\u00e9rique ont pu confronter leurs r\u00e9alisations \u00e0 l\u2019avis des organisateurs.<\/p>\n\n\t\t\t<\/div>\n\n\n\n\n\t<div class=\"component-spacer component-spacer__between-blocks\"><\/div>\n\n\n\t<\/div>\n\n\n","protected":false},"featured_media":0,"menu_order":0,"template":"","format":"standard","info_filiere":[158],"info_annee":[160],"info_type":[163,161],"info_theme":[164],"themecore_city":[],"themecore_schools":[148],"acf":[],"_links":{"self":[{"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/mu_projects\/236520"}],"collection":[{"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/mu_projects"}],"about":[{"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/types\/mu_projects"}],"wp:attachment":[{"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/media?parent=236520"}],"wp:term":[{"taxonomy":"info_filiere","embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/info_filiere?post=236520"},{"taxonomy":"info_annee","embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/info_annee?post=236520"},{"taxonomy":"info_type","embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/info_type?post=236520"},{"taxonomy":"info_theme","embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/info_theme?post=236520"},{"taxonomy":"themecore_city","embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/themecore_city?post=236520"},{"taxonomy":"themecore_schools","embeddable":true,"href":"https:\/\/efet-crea.fr\/wp-json\/wp\/v2\/themecore_schools?post=236520"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}